Success comes from being dedicated and consistent in your work. Instagram is a platform having over 1 billion active users in the whole world. To be successful your account should stand out among most of the other account present. Don’t be worried, it’s possible to do so by following some of the mandatory steps which will be explained in the article.
But at the same time, one should also put a lot of efforts and be consistent in their work.
Let’s start with the Magic Mantra that will lead you to the doors of success on Instagram.
Strategies for having a successful account will be explained in this article and that will apply for both Personal as well as a Business account.
Design and Curate an Interesting BIO.
Bio is the first thing a user will see in your profile. Your bio should be good enough to give an answer to-
Who you are?
What do you do?
What you have to offer?
Your bio should answer all these as it is necessary that your target audience doesn’t find it difficult to know you and at the same time get to know you in few words that are mentioned in your bio. Don’t fail to give the user a proper call-to-action this will enable you to get more engagement and also your audience will know you better.
Maintain an appealing feed.
Try and be regular with your post and do post regularly on your page. Your post should be attractive enough and the content you use should be appealing to the users. Pay attention to fine details and give time to your post by adding a good caption. Use different tools to create notable content.
Try and include hashtags and call to actions this will get more engagement on your post.
For e.g. Open to suggestions or tag a friend.
Increase Engagement with your target Audience.
Engage with your followers. Appreciate the love they are showering upon you only then they will be loyal to your account. Let them know that there is a true human behind the screen by liking their comment, replying to some of them and also try and reply to the genuine DM. This will help you to increase interaction on your post and will contribute to a successful content. One must also try to tag people, product or location in your post to increase engagements.
To have a good impact on others and to increase your followers, one should promote your Instagram account on other social networking sites like Facebook, Twitter, etc. Get in touch to an influencer that can relate to your product or page and make good relation so that you or your product can be featured on their page.
Remove time to use the interesting features available.
- Go live
This feature of Instagram helps a lot to drive traffic on your page and also increase engagements. Always bring under the notice of your followers that you are going to be live so that they can join you.
Post your live video in your stories later for those who have missed it. This will make your account more lively and realistic.
- Use Instagram Highlights.
This feature of Instagram will help your bio to look more interesting and lively. This will help the user who visits your profile to have a sneak-peak into your account quickly by going through the best stories in your highlights.
- Use hashtags
Create new hashtags and also include the famous hashtags in your post this will make your post interesting and also will grab the right kind of audience for your page as we all know that Instagram now also allows the user to follow hashtags. This will eventually give you more followers if your profile is tempting enough for the user.
- Instagram stories.
Post Instagram story daily this will help to increase engagement. Try and make your story more innovative and appealing by using the different features available. Announce for any new upcoming interesting feeds or product. Get more engagements by using the call to action in your story also.
These were some of the steps that everyone should follow to become successful on Instagram.
So now it’s your turn to put these steps into action and get the fruit out of your work. Always be open to suggestions and keep experimenting with new strategies.